Best Robo-Advisors for Investing – CNET

Best Robo-Advisors for Investing - CNET

SoFi

The SoFi robo-advisor is best known for handling loans, but it’s recently gotten into financial investments, as well. 

SoFi doesn’t charge any fees for automated investing and you have access to financial experts anytime by email, phone or chat. Like Betterment and Wealthfront, SoFi is a fiduciary, which should mean it won’t sell you unnecessary products or give you financial advice that doesn’t work for you. You can start by investing with as little as $1 right now. With no advisory, administrative or other account fees, your money goes to your investments — not to someone or something managing it. No matter your account portfolio balance, you have free, unlimited access to human financial planners in case you need specific help. (With Betterment, that comes with an extra fee.) These beginner-friendly settings offset the fact that SoFi doesn’t come with all the bells and whistles of other platforms, such as tax-loss harvesting. But SoFi does offer career coaching to all its members at no additional cost, giving you some extra perks for using this platform.

You can also invest in cryptocurrency through SoFi — including bitcoin and ethereum — and when you make your first trade of $10 or more, SoFi will give you $10 in bitcoin. As another fun introductory perk, you can play a “claw game” when you download the SoFi app, giving you the chance to win up to $1,000.

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