The Morning After: Netflix is ready to crack down on US account sharers

The Morning After: Netflix is ready to crack down on US account sharers

Since February, Netflix has offered paid account sharing in Canada, New Zealand, Portugal and Spain. The add-on allows primary account holders to pay an additional fee every month to share their Netflix service with up to two people outside of their household. Now, it’s coming for US subscribers – or non-subscribers. The company wrote in its Q1 letter to shareholders: “In Q1, we launched paid sharing in four countries and are pleased with the results.” It added: “We are planning on a broad rollout, including in the US, in Q2.” Netflix has estimated more than 100 million non-paying households have access to its service – and it wants them to pay something.

Netflix will also close its DVD rental business in September. Yes, that’s still a thing.

– Mat Smith

The Morning After isn’t just a newsletter – it’s also a daily podcast. Get our daily audio briefings, Monday through Friday, by subscribing right here.

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