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Internet providers in Madison overview

Provider Internet technology Monthly price range Speed range Monthly equipment costs Data cap Contract CNET review score
AT&T Fiber Fiber $55-$180 300-5,000Mbps None None None 7.4
AT&T Internet DSL $55 768Kbps-100Mbps None 1.5TB (no data cap for 100Mbps plan) None 7.4
Spectrum Cable $50-$120 300-940Mbps Free modem; $5 router (optional) None None 7.2
TDS Telecom Fiber $30-$60 200-1,000Mbps $10 router (optional) None None N/A
T-Mobile Home Internet Fixed wireless $50 72-245Mbps None None None 7.4
UScellular Fixed wireless $50 Up to 300Mbps Varies  None, but may throttle data speed Equipment installment plan contract may apply N/A
Verizon 5G Home Internet Fixed wireless $50-$70 85-1,000Mbps None None None 7.2
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All available Madison residential internet providers

  • AT&T Internet: AT&T’s fiber game is strong in Madison but doesn’t reach every part of town. AT&T Internet, the company’s old-school DSL offering, covers more ground. It costs $55 per month for whatever speed you can get at your location, typically up to 100Mbps depending on your location. The price-to-speed ratio won’t be appealing if you have a faster and cheaper option.
  • Verizon 5G Home Internet: With speeds up to 1,000Mbps in some parts of the country, Verizon is working hard to convince buyers that fixed wireless is the way to go for home internet. The company’s coverage map shows a mix of its latest 5G networks alongside slower 4G LTE coverage across Madison. The area east of Lake Mendota and Lake Monona has the widest 5G Ultra Wideband coverage. Typical Verizon home internet speeds in Madison will range from 85-300Mbps starting at $50 per month ($25 with an eligible phone plan). The biggest challenge is finding an open slot, so T-Mobile edged Verizon as our pick for Madison’s best fixed wireless provider.
  • TDS Telecom: TDS covers a small portion of Madison proper, but it’s well worth mentioning for those in communities around Madison. TDS delivers fiber to places like Middleton, Monona and Waunakee. Prices start at $30 per month (for the first two years) for a 300Mbps plan. A special TDS Connect plan for Affordable Connectivity Program participants can get you hooked up with 200Mbps speeds for free. On the fast end, TDS has a 1,000Mbps plan for $60 per month. After the first two years, that low introductory price will rise to $119 per month. You have the option to rent a router for $10 per month. There’s a $50 installation fee, but a good chance you can get that waived. Be sure to check out the TDS price-for-life plans. They’re more expensive over the first two years but will keep your price locked in for the long haul. 
  • UScellular: UScellular is a sister company of TDS Telecom. It offers fixed wireless internet in Madison for $50 per month with an autopay discount. That pricing puts it in contention with T-Mobile and Verizon’s home internet plans. Some of UScellular’s service areas can get up to 300Mbps speeds, but your mileage could vary considerably depending on your location. The biggest turn-off is that UScellular will throttle your speeds after 300GB of high-speed data with its Home Internet Everywhere plan. After that, you’ll get bumped down to a painfully slow 1.5Mbps. Keep an eye on the plan terms. UScellular may offer to cover equipment costs via a credit spread over a 36-month installment contract. It’s all a bit confusing, so you’ll likely do better with another ISP with simpler or faster plans with no throttling.   
  • Satellite internet: Rural residents with few internet options should check into satellite providers Starlink, Viasat and HughesNet. These likely won’t be your first choice if you live in town and have access to fiber, cable, or fixed wireless from T-Mobile or Verizon. If you’re big on traveling (let’s say you’re heading south for the winter) and still need to stay connected, check into Starlink’s on-the-go plan. It’s pricey, but it will help you stay online when you’ve taken on the role of a digital nomad.
The state capitol building in Madison, Wisconsin at dusk.

Rudy Balasko/Getty Images

Madison internet details at a glance

There isn’t a ton of ISP competition in Madison. Most residents will be weighing the decision between AT&T Fiber or Spectrum cable. Spectrum has some tempting introductory deals, while AT&T’s fiber service offers reasonable pricing and fast upload speeds to go with the download speeds. Live in the area around Madison? Check into fiber from TDS Telecom.

Pricing details on Madison home internet service

The average starting price for internet service in Madison is around $45, but there are ways to shave some bucks off that figure. Qualified low-income households can get online for $20 per month through Spectrum. Bargain hunters can look to bundle phone plans with home internet service to get deals from T-Mobile (down to $30 per month) or Verizon (as low as $25 per month). TDS Telecom offers 300Mbps speeds for as low as $30 per month for the first two years. Most Madison residents will be looking at around $50 to $55 for decent speeds from AT&T Fiber or Spectrum. 

Cheap internet options in the Madison metro area

Spectrum is on top of things when it comes to low-cost internet options. Eligible low-income households can get online for just $20 per month with the 30Mbps service. AT&T’s fiber plans start at $55 per month, which is still pretty budget-friendly, especially considering the company’s assurance that it won’t hike your fee after the first year. If you’re in a surrounding community, look into TDS Telecom’s fiber plans starting at $30 per month for the first two years.

Be sure to check into your eligibility for the federal Affordable Connectivity Program. Most qualified households can get $30 per month off on internet service. For example, most of Spectrum’s plans work with the program, so you could choose a low-end plan at the 30Mbps or 100Mbps level and get essentially free internet, or you could knock a chunk off a faster, more expensive plan.

What’s the cheapest internet plan in Madison?

Provider Starting price Max download speed Monthly equipment fee Contract
Spectrum Internet Assist $20 (must meet eligibility requirements) 30Mbps Free modem; $5 router None
TDS Telecom $30 300Mbps $10 router (optional) None
Verizon 5G Home Internet $50 ($25 with eligible mobile plan) 300Mbps None None
T-Mobile Home Internet $50 ($30 with eligible mobile plan)  245Mbps None None
UScellular $50 300Mbps Varies Equipment installment plan contract may apply
AT&T Fiber 300 $55 300Mbps None None
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Here are the fastest internet speeds you can find in Madison

The ISPs in Madison run the gamut when it comes to speeds. Speedtest.net calculates Madison’s median download speed for fixed internet at a respectable 252Mbps. Depending on your location, service from the likes of T-Mobile, Verizon or UScellular may be fast or slow. Spectrum’s cable plans cover a lot of ground from 30Mbps on up to near-gig speeds. AT&T Fiber brings the heat with multi-gigabit fiber plans, though many customers will opt to save money and stick with 1,000Mbps or below. If you’re eyeing that speed level, see if TDS services your address with its 1,000Mbps plan for $60 per month. 

Download speeds

Madison – 231 Mbps

WI – 150 Mbps

US – 133 Mbps

Upload speeds

Madison – 174 Mbps

WI – 59 Mbps

US – 46 Mbps

Fastest internet providers in Madison

You’re streaming. You’re gaming. You’re uploading honking-huge files. You share your internet connection with several other people who are just as demanding as you are. It might be time to shop for a multi-gigabit plan. In Madison, that means AT&T Fiber, which offers speeds of up to 5,000Mbps in some parts of town. It comes with a hefty price tag of $180 per month. Too much? Check out the 2,000Mbps plan instead for $110. Here’s what you need to know about the best multi-gigabit internet plans.

What are the fastest internet plans in Madison?

Provider Max download speed Max upload speed Starting price Data cap Contract
AT&T Fiber 5000 5,000Mbps 5,000Mbps $180 None None
AT&T Fiber 2000 2,000Mbps 2,000Mbps $110 None None
AT&T Fiber 1000 1,000Mbps 1,000Mbps $80 None None
TDS Telecom 1,000Mbps 1,000Mbps $60 None None
Spectrum Internet Gig 940 Mbps 35Mbps $90 None None
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H2 – What’s the final word on internet providers in Madison?

One of the biggest challenges with picking an ISP in Madison is the patchwork nature of coverage from the leading providers. Yes, AT&T Fiber is fast, but what if it doesn’t service your address? Your next option will likely be Spectrum for a cable connection, but don’t count out fixed wireless from Verizon or T-Mobile. If you’re in a good location for one of those, you might find you’re happy with the speeds and even happier with the phone-bundle discount. Finally, TDS Telecom is worth a look for residents of surrounding communities who want fast, reliable fiber. 

Locating local internet providers

Locating local internet providers

Internet providers in Madison FAQs

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Is fiber internet available in Madison?

Yes. AT&T Fiber is the main mover and shaker within the city limits of Madison. Speeds hit 5,000Mbps in some spots, but less expensive plans at the 1,000Mbps and 2,000Mbps tiers will satisfy most people. If you live on the outskirts of Madison, look into TDS Telecom’s fiber offerings. Some very affordable introductory deals from TDS will get you going with fiber.

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Who is the cheapest internet provider in Madison?

A tight budget shouldn’t stand in the way of getting online. The federal Affordable Connectivity Program will shave at least $30 off the internet bill for eligible households. But don’t worry if you don’t qualify. T-Mobile and Verizon’s bundle deals put fixed wireless internet well within reach. AT&T Fiber’s lowest-level 300Mbps fiber plan at $55 per month is a decent deal for fiber.

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Which internet provider in Madison offers the fastest plan?

It’s not available everywhere in Madison, but AT&T Fiber steamrolls the competition with a 5,000Mbps plan for $180 per month. That puts it on the high end for residential plan speeds. Consider if you really need that kind of download and upload speed before paying the premium monthly fee. 

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Is AT&T or Spectrum better in Madison?

AT&T and Spectrum are the two heavy hitters in Madison regarding home internet. AT&T Fiber has fast download and upload speeds, making it ideal for gamers, remote workers and households with multiple heavy internet users. AT&T DSL, however, is pokey by comparison. Spectrum enters the fray with many plans, including affordable offerings for low-income households. It can’t match AT&T Fiber’s 5,000Mbps max download speeds (available in some areas). Cable upload speeds are also significantly slower. Spectrum can still be a steady and affordable choice, especially if fiber isn’t an option. Check out our comparison between AT&T and Spectrum.

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