Solar in the South: Does it Make Sense for Homeowners? – CNET

Solar in the South: Does it Make Sense for Homeowners? - CNET

Solar in the South: Does it Make Sense for Homeowners?

Despite plenty of sun, the southern US is a mixed bag for homeowners wanting to go solar. The state you live in might be supportive, neutral or actively opposed.

Solar panels on roofs in a neighborhood.

Solar panels like these in Austin, Texas, are part of the reason Texas has one of the highest solar adoption rates in the South.

RoschetzkyIstockPhoto/Getty Images

The south gets more sun than most of the rest of the US, but some states along the Gulf Coast aren’t doing everything they could to take advantage of this nearly limitless resource. 

Among the states we’re covering here — Texas, Oklahoma, Louisiana, Arkansas, Tennessee, Alabama, Mississippi and Kentucky — some are experiencing a solar boom, while others actually try to restrict its spread. 

Jill Kysor, senior attorney with the Southern Environmental Law Center, said that increasingly key policies are being put in place to enable more solar in the south. 


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“It’s a pretty direct relationship: If there’s net metering available, solar adoption rates tend to be pretty strong and if net metering is not available, it definitely has tended to lag.”

Even where there’s lag, there’s still plenty of solar potential to be found for those dogged enough to capture it.


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Read CNET’s coverage of other regions’ solar potential: New England, the East Coast, the Midwest and the West Coast.

Best national solar panel companies in the South

No matter how convincing reviews of solar companies are, you should always get multiple quotes before choosing one. These companies are the larger companies that CNET has put through its review process to good results. 

ADT Solar

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CNET’s highest rated solar company, ADT Solar, operates in all the southern states except for Alabama, making it a good place to start your research. ADT rises above its competition thanks to the strong warranties it offers, including 25-year warranties on the installation work and against leaks in your roof.

ADT also offers multiple options of quality equipment, though your choice may be limited by what’s available. Read our ADT Solar review.

SunPower, known for both top-notch panels and warranties, also operates nationwide, including all of the south. SunPower installs the highest performing solar panels available — which come with an industry-leading solar production warranty — but also installs Qcells panels for a more affordable but equally reliable installation. (Qcells solar panels are used in about one third of all residential solar installations in the US.) SunPower also has one of the longest track records in solar in the US. Read our SunPower review.

Tesla

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Tesla’s solar arm operates in every state in the South. The EV-maker offers what are likely the most affordable solar installations available. They’ll come with quality solar equipment, including Tesla’s own solar battery, the Powerwall.

Reliable customer service data is hard to come by, but Tesla has a bit of an online reputation for poor customer service. You should always approach online reviews with a healthy dose of skepticism, but the sentiment seems widespread enough to merit mentioning. Read our Tesla review.

Local solar panel companies in the South

When it comes to available solar installers, the South is something of a hodge-podge, with some states well served and others, like Alabama and Mississippi, with just a handful of solar companies to select from.

NRG Clean Energy

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NRG Clean Energy is a solar installer in Texas (and California) that offers the longest warranties we’ve seen from a major solar installer. With a 40-year warranty covering the workmanship on the system, NRG Clean Energy beats the majority of other installers by at least 15 years. Read our NRG Clean Energy review.

My Roof Solar

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Dallas-based MyRoof Solar is a regional installer that offers both roofing and solar installations, focused on the south, including Texas, Louisiana, Oklahoma, Kentucky and Arkansas. The pairing of roofing and solar is a fairly natural one. Having a solid foundation to install rooftop solar on is an important consideration. Solar panels can be removed for roof maintenance, but this typically incurs an additional expense.

Solar Alternatives

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Solar Alternatives installs solar panels and batteries in Louisiana and Mississippi and has 15 years of experience. Beyond conventional solar panels, Solar Alternatives offers all sorts of products and services, including the Tesla Solar Roof and EV chargers. As electric vehicles become more common, so will at home chargers.

How to determine which solar company in the South is best for me

Keep in mind that none of the above local companies, aside from NRG Clean Power, have gone through CNET’s review process. CNET’s reviews are based on our own research and industry knowledge; we do not directly test solar equipment or go through the ordering and installation process with any solar companies. 

When researching online, reviews like those from established organizations like the Better Business Bureau can sometimes be helpful. Keep an eye out for scams or overpromising salespeople.  

It’s imperative to do your own due diligence and research thoroughly before selecting a solar company, because each installation tends to be unique. Get multiple quotes from local installers before signing anything. Talk to friends and neighbors in your area about their experience with a solar installer. CNET has also broken down the solar scene in each state. You can find links to those articles above. 

solar-shingles-2
Watch this: New Solar Shingles You May Not Even Notice

The cost of electricity

The cost of electricity in the South in June 2023 ranged from 11.243 cents per kilowatt-hour in Louisiana to 14.63 cents per kilowatt-hour in Alabama, according to the EIA. That’s slightly below the national average. In general, you’ll save more money quicker with solar if it’s replacing more expensive energy, but that’s also dependent on how much energy you use and the policies that support or deter solar adoption. 

Average cost of solar panels in the South

As of the first quarter of 2023, a finished solar installation was running $3.28 per watt on average nationwide, according to consulting firm Wood Mackenzie (PDF). The Lawrence Berkeley National Laboratory did its own analysis earlier this year and found the cost of a typical 8.6-kilowatt residential system was $31,558 to install before incentives, or about $3.67 per watt. Throughout the south, the cost of solar tends to run close to or below the national average, according to data from FindEnergy.com. A few exceptions are Louisiana, where the cost is above the national average, and Alabama, where state legislation disincentivizes solar installations and pricing data is hard to gather.

System size (kW) Price per watt Installed cost
Alabama N/A N/A N/A
Arkansas 10 $3.49 $34,900
Kentucky 10 $3.65 $36,500
Louisiana 10 $3.80 $38,031
Mississippi 11 $3.14 $34,540
Oklahoma 10 $3.13 $31,257
Tennessee 11 $3.58 $39,363
Texas 9 $3.33 $30,014
Nationwide 8.6 $3.67 $31,558

Solar panel incentives and rebates in the South

Overall, the south is lagging behind the rest of the country when it comes to solar incentives. According to Kysor, Alabama and its largest monopoly utility, Alabama Power, have some of the most punitive regulations in the country designed to discourage the spread of solar. That said, net metering policies and some incentives like property tax exemptions tied to solar systems, have slowly been put in place over the years and the region is catching up to the rest of the country slowly. 

Living in the South doesn’t exclude you from one of the most valuable incentives available: the US federal tax credit for solar. For any solar panels installed through the end of 2031, the federal government will credit you 30% of its cost on your income taxes.

Solar incentives by state

Net metering Property tax exemptions Sales tax exemptions
Alabama Not available Not available Not available
Arkansas Available Not available Not available
Kentucky Available Not available Not available
Louisiana Available Available Not available
Mississippi Available Not available Not available
Oklahoma Available Not available Not available
Tennessee Not available Available Not available
Texas Through some utilities Available Not available
Solar panels mounted beside a house in a rural setting.

Solar panels in the South are likely to be more productive than in some other parts of the county.

King Lawrence/Getty Images

How to pay for solar panels in the South

The process of paying for or financing a new solar system generally works the same in the South as anywhere else in the country. However, markets are influenced by the conditions set by local legislation, so you may find fewer financing options for solar in places where the policy climate is less favorable. 

Cash: Paying upfront is typically the quickest way to get your solar project moving forward, as with most things. It’s also a good way to keep more in your account by avoiding today’s high interest rates. 

Solar loan: There are a variety of financing products available designed specifically with solar systems in mind. They’re offered by both national and local financial institutions, so be sure to shop around for the best rates. A number of installers, particularly the larger national solar companies, may also have in-house programs to assist you, just ensure you read all the fine print. 

Other types of loans: All kinds of organizations are out there waiting to lend money for whatever reason. You can bring your own financing to many solar companies in the form of a personal loan, home equity loan or home equity line of credit, aka HELOC.

Lease or power purchase agreement: If a decades-long commitment isn’t your thing right now, ask about the possibility of leasing a solar system. Another popular arrangement is a power purchase agreement, that amounts to almost the same thing in practice, but with a different payment structure. Power purchase agreements availability varies state to state and location to location.

The solar potential of the South

The south may have a reputation for being cloudy compared to the desert southwest, but it still has some of the best solar potential in the country, especially in Texas. Some southern states, notably Alabama and Mississippi, have relatively high electricity prices, making solar potentially more attractive where policies like net metering are in place. 

Lots of solar panels and other equipment is currently manufactured in a few southern states, like Alabama.

“Without good solar policies, most of those panels are going to get shipped outside the state,” Kysor said. 

The region continues to lag behind with such policies, but Kysor is optimistic that nationwide incentives like the federal tax credit may provide needed momentum to change that.

Installation factors to keep in mind

Almost every home has solar potential, but there may be dealbreakers like a lack of line of sight to the east, south and west or other obstructions. Among the key things to consider as you begin to ponder going solar:

  • Does your roof have life left in it? Be sure it’s got another 15-20 years remaining at minimum or consider reroofing before putting panels on top of it. 
  • Check all local regulations and rules regarding solar, including state, municipal, county, neighborhood and homeowners’ associations. 
  • Look into all available tax credits, favorable financing, net metering and other incentives that may make your solar dreams more attainable. 

How we found the best solar companies

Our methodology

The companies we listed above as “the best” are curated from CNET’s best solar companies list. Companies making the best list are scored on the equipment, warranties and customer service they offer. Then, we make sure these recommendations are available in your state. You can read a full breakdown of how we review solar companies here.

Companies listed under the local installers (unless otherwise noted) were chosen in a less rigorous way. We chose them because they offered something unique or notable to customers in the state, they seemed well-regarded by internet reviewers or because they were one of the few installers we could find information on in the state.

Whether we’ve completed a full review on a company or not, it’s always a good idea to get multiple quotes from different installers before choosing a company.

FAQs for solar in the South

Do solar panels save money?

Solar panels typically pay for themselves over time via net metering programs that credit homeowners for the energy they produce and send to the electrical grid. Off-grid systems can also save money by replacing a monthly electric bill completely. 

What is net metering?

Net metering is a program run by a local utility in which homeowners connect their solar system to the electrical grid and are compensated for the power they produce with billing credits against their own energy consumption. 

Updated on Sept. 24, 2023

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Written by  Eric Mack Andrew Blok
CNET staff — not advertisers, partners or business interests — determine how we review the products and services we cover. If you buy through our links, we may get paid. Reviews ethics statement
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Eric Mack Contributing Editor
Eric Mack has been a CNET contributor since 2011. Eric and his family live 100% energy and water independent on his off-grid compound in the New Mexico desert. Eric uses his passion for writing about energy, renewables, science and climate to bring educational content to life on topics around the solar panel and deregulated energy industries. Eric helps consumers by demystifying solar, battery, renewable energy, energy choice concepts, and also reviews solar installers. Previously, Eric covered space, science, climate change and all things futuristic. His encrypted email for tips is ericcmack@protonmail.com.
Expertise Solar, solar storage, space, science, climate change, deregulated energy, DIY solar panels, DIY off-grid life projects. CNET’s “Living off the Grid” series. https://www.cnet.com/feature/home/energy-and-utilities/living-off-the-grid/ Credentials

  • Finalist for the Nesta Tipping Point prize and a degree in broadcast journalism from the University of Missouri-Columbia.
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Andrew Blok Editor I
Andrew Blok has been an editor at CNET covering HVAC and home energy, with a focus on solar, since October 2021. As an environmental journalist, he navigates the changing energy landscape to help people make smart energy decisions. He’s a graduate of the Knight Center for Environmental Journalism at Michigan State and has written for several publications in the Great Lakes region, including Great Lakes Now and Environmental Health News, since 2019. You can find him in western Michigan watching birds.
Expertise Solar providers and portable solar power; coffee makers, grinders and products Credentials

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