How to think about your business model as part of a VC pitch COGS, or cost of goods sold, is the incremental cost for each unit you deliver. For software, this typically…
Category: EC How To
How to manage third-party cybersecurity risks that are too costly to ignore
How to manage third-party cybersecurity risks that are too costly to ignore Jon Siegler Contributor Share on Twitter Jon Siegler, co-founder and chief product officer of LogicGate, has over a decade of…
4 video content tips for your startup’s growth marketing
4 video content tips for your startup’s growth marketing Jonathan Martinez Contributor Share on Twitter Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who’s helped scale Uber,…
To improve close rates for technical interviews, give applicants feedback (good or bad)
To improve close rates for technical interviews, give applicants feedback (good or bad) Aline Lerner Contributor Share on Twitter Aline Lerner is founder and CEO of interviewing.io, where engineers go to practice…
Choosing a cloud infrastructure provider: A beginner’s guide
Choosing a cloud infrastructure provider: A beginner’s guide Sashank Purighalla Contributor Share on Twitter Sashank Purighalla is the founder and CEO of BOS Framework, a cloud enablement platform. The promise of lower…
Optimizing freemium products: Challenges and opportunities
Optimizing freemium products: Challenges and opportunities Konstantin Valiotti Contributor Share on Twitter Konstantin Valiotti is product director of growth at PandaDoc. More posts by this contributor When to build a freemium plan…
Teach yourself growth marketing: Which metrics really matter?
Teach yourself growth marketing: Which metrics really matter? Jonathan Martinez Contributor Share on Twitter Jonathan Martinez is a former YouTuber, UC Berkeley alum and growth marketing nerd who’s helped scale Uber, Postmates,…
How to cut your SaaS spending by 30% in 2023
How to cut your SaaS spending by 30% in 2023 Eldar Tuvey Contributor Share on Twitter As the founder and CEO of SaaS purchasing platform Vertice, Eldar Tuvey is responsible for driving…
When to build a freemium plan and how to get it right
When to build a freemium plan and how to get it right Konstantin Valiotti Contributor Share on Twitter Konstantin Valiotti is product director of growth at PandaDoc. The journey new users go…
What do recent changes to state taxes mean for US SaaS startups?
What do recent changes to state taxes mean for US SaaS startups? Ardy Esmaeili Contributor Share on Twitter Ardy Esmaeili, CPA, is a startup tax accountant and managing director of tax services…